5
Critical Gap Areas
63%
Avg SEO-GEO Gap
3-6mo
Time to Close Gaps
4.7x
Citation Lift Post-Gap Close
5 Critical Visibility Gap Areas
π’
Entity Recognition
40
Gap Points
SEO Performance
85
GEO Performance
45
β οΈ Symptoms
- βNot in Knowledge Graph
- βWeak entity associations
- βInconsistent NAP data
β Recommended Fixes
- βClaim Knowledge Panel
- βBuild Wikidata presence
- βStandardize entity data
π
Source Authority
14
Gap Points
SEO Performance
72
GEO Performance
58
β οΈ Symptoms
- βLow citation rates
- βWeak backlink profile
- βLimited industry recognition
β Recommended Fixes
- βEarn tier-1 citations
- βBuild thought leadership
- βPublish research/data
β‘
Content Freshness
33
Gap Points
SEO Performance
68
GEO Performance
35
β οΈ Symptoms
- βOutdated publish dates
- βStale information
- βNo update timestamps
β Recommended Fixes
- βRegular content updates
- βAdd "Last Updated" dates
- βRefresh statistics/data
ποΈ
Structured Data
27
Gap Points
SEO Performance
55
GEO Performance
28
β οΈ Symptoms
- βMissing schema markup
- βPoor semantic structure
- βAmbiguous entities
β Recommended Fixes
- βImplement comprehensive schema
- βClean semantic HTML
- βAdd contextual markup
π
Cross-Platform Presence
36
Gap Points
SEO Performance
78
GEO Performance
42
β οΈ Symptoms
- βSingle-platform focus
- βInconsistent branding
- βMissing from AI training data
β Recommended Fixes
- βMulti-platform content distribution
- βConsistent brand voice
- βHigh-authority publications
π― Gap Analysis Insights
- βEntity recognition shows largest gap: Average 40-point gap. Most brands excel in SEO but lack Knowledge Graph presence needed for GEO.
- βCross-platform presence critical: Brands visible only on Google see 36-point gaps. AI engines pull from diverse sources.
- βStructured data matters more in GEO: Schema markup that's "nice to have" for SEO becomes essential for AI citation.
- βClosing gaps delivers 4.7x lift: Brands that systematically close all 5 gap areas see 4.7x citation rate improvements within 6 months.
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